Social media has changed forever the way people interact with each other and with companies too. Social media has created self-made celebrities and change the way For decades traditional media such as television, radio and magazine made a huge impact on us, transform our culture and become a tool for discovering new products and even learning.
All the advertising statistics you need to know before you start any campaign. This article is a collection
Women buying power is really important for most business, with many more women leading home economies than ever
In spite of the recent close-downs in the UK high street and companies over 200 years old such
Television advertising for many years was the favourite format for both companies and advertisers. Tv commercials have also
Billboard advertising remains very effective today. In spite of technology and digital media taking over most advertising formats,
Billboard advertising refers to large banners of advertising space places outdoors or in public places. It is also
OOH advertising refers to all the advertising spot which consumers are exposed to when they are away from
Radio advertising has recently changed over the past few years as it is undergoing a process of digitalization.
Since the internet is literally changing the way we interact, discover and communicate with businesses and organizations, it