Television advertising has been running since the first commercials were aired at the 1940s when the first official paid tv ad appeared in the USA on July the 1st, 1941, over the station WNBT.
Billboard advertising refers to large banners of advertising space places outdoors or in public places. It is also called a hoarding in the United Kingdom and other parts of the world. These large structures are more commonly found in motorways and areas with high traffic of people.
Television advertising for many years was the favourite format for both companies and advertisers. Tv commercials have also become a creative and original way of presenting products.
All the advertising statistics you need to know before you start any campaign. This article is a collection of the most relevant advertising statistics that you will give a deep understanding of how different advertising channel such as television, radio and PPC work so you can make the best choice for your campaign. Different channel works for different audiences and some might not be adequate for your product.